Design gráfico e o utilizador
Estratégias de interactividade e participação nos objectos impressos
- Name
- Marco Neves
- Year
- 2012
- Institution
- Lisbon School of Architecture Universidade de Lisboa
- Supervisors
- João Paulo Martins, José Brandão
- Discipline
- Communication Design
- Scope
- Interaction Design
- Taxonomy
- Praxiology
- Type
- Theoretical/Practical
- Language
- Portuguese
- Wordcount / Pagecount
- 149,760 / 468
- Joint supervision
- No
The relationship between the projectual and communicative strategies used in graphic design and the possibilities of interactivity
Research Process (7 methods)
x
Museum collection catalogue
Foldout
Digital objects
Printed matter
Open-ended criative production
Master design students
| # | Name of Method | Research Phase | Research Approach | Researcher Role | Object of Study / Participants | N |
|---|---|---|---|---|---|---|
| 1 | Literature review | Exploratory | Qualitative | x | x | x |
| 2 | Design project | Generative | Qualitative | Design process | Museum collection catalogue | 1 |
| 3 | Design project | Generative | Qualitative | Design process | Foldout | 1 |
| 4 | Artefact analysis | Generative | Qualitative | x | Digital objects | 4 |
| 5 | Artefact analysis | Generative | Qualitative | x | Printed matter | 6 |
| 6 | Design project | Generative | Qualitative | Design process | Open-ended criative production | unspecified |
| 7 | Design project | Generative/Evaluative | Qualitative | x | Master design students | 28 |
Knowledge Transfer & Exchange
Knowledge Exchange (PhD Process): Exchange with Academia
| IK&T | Academia | Design Practice | Society |
|---|---|---|---|
| Context | No | No | No |
| Vision | Yes | No | No |
| Means | Yes | No | No |
Recommendations (5)
Create a practical and useful evaluation system for printed objects in graphic design, capable of recording evidence about how such objects are conceived, made available, incorporated into material culture, and actually used.
- Scope:
- Macro
- Time Horizon:
- Long
- Evidence Strength:
- Indicative
- Feasibility:
- Medium
Study other electronic devices and more recent digital creations in order to extract additional categories of interactivity and participation that may complement printed objects.
- Scope:
- Macro
- Time Horizon:
- Long
- Evidence Strength:
- Exploratory
- Feasibility:
- Medium
Carry out a comparative study between the process used in interaction design and the process followed in graphic design, in order to test whether certain phases can be implemented to improve outcomes in printed-object design.
- Scope:
- Macro
- Time Horizon:
- Long
- Evidence Strength:
- Exploratory
- Feasibility:
- High
Prolong the practice-based investigation by applying and experimenting with interactivity and participation in a wider range of printed graphic-design domains, including visual identity, branding, editorial design, packaging, exhibitions, information design, promotional objects, and point-of-sale objects.
- Scope:
- Macro
- Time Horizon:
- Long
- Evidence Strength:
- Indicative
- Feasibility:
- High
Broaden the observation, categorization, and study of graphic design so that interactivity and participation become regular analytical dimensions in the description of printed objects.
- Scope:
- Macro
- Time Horizon:
- Long
- Evidence Strength:
- Exploratory
- Feasibility:
- Medium